About Me

Effie is a web designer, branding expert, and graphic designer with a passion for helping small businesses make a big impact. Born in Marin County, CA, he grew up exploring the hills and creeks of Lucas Valley while also mastering his original Nintendo Entertainment System.

Educated in Orthodox Jewish day schools and at Camp Winnarainbow (a circus camp run by 1960s hippies), Effie’s journey has always been creative and unconventional. After earning a degree in Women and Gender Studies at Arizona State University, he pursued a career in design and marketing, working across both the non-profit and for-profit sectors.

With over six years of marketing agency experience, Effie offers web design, branding, logo creation, and graphic design services. He’s passionate about helping small businesses and non-profits build professional, polished brands that stand out and succeed. Whether it’s designing a sleek website, crafting a memorable logo, or developing cohesive branding, Effie ensures that your business looks as ambitious as your goals.

Effie currently lives just outside Chicago with his wife, four kids, and a robo-vacuum named Rosie, where he continues to create, write, and design with a deep love for storytelling and helping others succeed.